While I know I’m certainly not the first, may I be, at least, the next person to write about the power we give to the often poorly chosen and often misguided names and words we use?
In yet another tale from the “You Can Take The Boy Out Of The Newsroom, But You Can’t Take The Newsroom Out Of The Boy” chronicles, there were certain words and phrases believed to possess almost talismanic powers over viewers. Magical incantations that would cause men, women, children and some of the more intelligent species of dogs to put down the remote, jump out of the kitchen, the laundry room or the tub, or emerge from underneath the sheets (where they were sleeping, of course. This is, at least nominally, a family blog), and give their rapt and undivided attention to whatever the demographically approved anchor is reading. Lower level incantations included, “take a look at this,” or “you won’t believe…” are sprinkled throughout even the most mundane of stories. Words like “amazing,” “unbelievable” and “shocking” are also the standard salt and pepper of any rundown. The favorite, however, and by several lengths is the phrase “breaking news.”
You may be wondering about the lively internal debates that ended up determining just how old a story has to be before it no longer qualifies as breaking news. The answer is… Continue reading “Bacon Flavored Ice Cream”